Orbit Buddy is an interactive task management companion that blends physical and digital engagement to make productivity feel playful and rewarding. I created the full brand identity for this concept, beginning with the name "Orbit"—a reference to the cyclical rhythm of our daily routines. This idea guided the visual identity, which features a soft, rounded typeface and vibrant planetary color palette, evoking both motion and calm. At the center of the brand is a friendly alien mascot designed to personify encouragement and consistency.